Principles of Design

Principles of Design

Balance: To have objects look good together.

Contrast: Opposite colors on the color wheel.

Harmony: Visually attractive effects.

Elements of Design 

Line: A line represents the path between two points. 

Shape: The result of closed lines. 

Direction: All lines have direction- horizontal, vertical or oblique. 

Size: The relationship of an area occupied by one shape to another.

Texture: The surface quality of a shape- rough, smooth, soft, glossy. 

Colour: Also called Hue. 

Value: Lightness or darkness of a color